PRO-NET, a wholly owned subsidiary of PROTON, today announced that Proton e.MAS has surpassed 20,000 vehicle sales in less than seven months of 2026, further strengthening its position as Malaysia’s No. 1 xEV brand. In the first half of 2026, Proton e.MAS commands 42.6% of Malaysia’s EV market and 41.8% of the xEV market, underscoring its leadership in the country’s rapidly growing electrified vehicle segment.

The milestone was driven by strong demand across the Proton e.MAS portfolio. The Proton e.MAS 7 remained the brand’s best-selling model, accounting for 15.8% of total sales, while the Proton e.MAS 5 contributed 60.9% as more Malaysians embraced affordable electric mobility. Introduced more recently, the Proton e.MAS 7 PHEV has quickly gained traction, making up 23.3% of total sales and reflecting growing demand for electrified vehicles that combine electric driving with long-distance flexibility.

Beyond the numbers, the achievement reflects the confidence that more than 20,000 Malaysians have placed in Proton e.MAS and its vision of making electric mobility practical, accessible and relevant to everyday life.

“Every milestone begins with the trust of our customers. Surpassing 20,000 vehicle sales in less than seven months would not have been possible without the confidence and unwavering support of Malaysians who have chosen Proton e.MAS. On behalf of everyone at PRO-NET, we extend our sincere gratitude to every customer who has placed their trust in us. This achievement belongs as much to them as it does to us,” said Mr. Zhang Qiang, CEO of PRO-NET.

Supporting Malaysia’s National Aspirations

As Malaysia’s national automotive brand, PROTON remains committed to supporting the Government’s ambitions to accelerate the adoption of low-carbon mobility and reduce transport-related carbon emissions.

Through Proton e.MAS, the company continues to contribute towards the objectives outlined in the Low Carbon Mobility Blueprint (LCMB) and the National Energy Transition Roadmap (NETR) by making electrified vehicles more attainable while strengthening the ecosystem needed to support long-term EV adoption.

A Growing Portfolio Driving Customer Choice

The continued momentum of Proton e.MAS has been supported by a growing range of electrified vehicles designed to meet the diverse needs of Malaysian motorists.

The Proton e.MAS 5 has opened the door to more Malaysians who want to embrace electric mobility regardless of where they are in their ownership journey. The Proton e.MAS 7 remains a compelling choice for customers seeking a technologically advanced all-electric SUV. Together with the Proton e.MAS 7 PHEV, Malaysians can enjoy a highly fuel-efficient SUV with the benefits of an EV.

Beyond its products, Proton e.MAS continues to strengthen the ownership experience through the expansion of its dealership and service network, enhanced customer support and collaborations with charging partners to provide greater accessibility and convenience nationwide.

Looking Ahead

Building on this momentum, PRO-NET will continue investing in new products, customer experience and ecosystem development to accelerate the adoption of electrified mobility in Malaysia.

The company remains committed to delivering innovative vehicles, enjoyable ownership experiences and a comprehensive new energy mobility ecosystem that supports the Government’s sustainability agenda while continuing to earn the trust of Malaysians.

Visit the Proton e.MAS website and follow our official social media channels: Facebook (Proton e.MAS Cars), Xiaohongshu (Proton e.MAS Cars), TikTok (@protonemasofficial), and Instagram (@protonemasofficial) for more information on Proton e.MAS models.